digital marketing courses

Top Online Digital Marketing Courses

Digital Marketing has become one of the hottest sectors in today’s world of the internet, gadgets, and technology. It is an essential skill for not just marketing professionals, but also business owners and entrepreneurs. Surprisingly, there is a significant skills shortage in digital marketing, with demand greatly outnumbering supply. This opens up a lot of doors for people who want to work in the sector of Internet marketing.
Also, because this business is always changing and new digital marketing trends emerge frequently, executives and professionals must stay current with these trends and technology in order to be relevant. Online Digital Marketing courses are a quick and easy method to stay up to date on the newest methods and trends in the field.

List of Top Online Digital Marketing Courses

1. Digital Marketing Masterclass (Udemy)

Are you seeking a comprehensive digital marketing course that will teach you everything you need to know to become an expert in the field? You’ve come to the correct place for digital marketing training. You can do the following using the skills you gain in our digital marketing course:

  • Grow your own business
  • Land a job in this hot marketing industry
  • Help a client increase their business

With social media marketing, content marketing, email marketing, and more, it will help you build your business!
This course guarantees that it will do all possible to assist you with all of these digital marketing and social media marketing techniques.

What you will learn – 

  • You will learn how to use dozens of proven digital marketing strategies.
  • You will improve your brand identity and grow your brand’s audience.
  • You will learn social media marketing using all of the most popular social media platforms to grow your business.
  • You will grow your email list, website traffic, subscriber count, and social media following.
  • You will see tangible results by taking action throughout the entire course.
  • You will increase conversions and sales with real world techniques.

Pre-requirements – 

  • No prior marketing knowledge required.
  • You should be ready to take action and see real results!

Who can take this course – 

  • Entrepreneurs, business owners, bloggers, YouTubers, social media fans.
  • Website owners who want to increase web traffic, conversions, and sales.
  • Business owners who want to use digital marketing (social media, content marketing, YouTube, and many other strategies) to grow their business.
  • Anyone wanting to do your own marketing – and not waste money.

Duration – 34.5 hours

Instructor – Phil Ebiner, Diego Davila & Video School.

2. The Complete Digital Marketing Course (Udemy)

This is one of the most thorough digital marketing courses accessible, with over 20 hours of training, tests, and practical steps to follow. SEO, YouTube marketing, Facebook marketing, Google Adwords, Google Analytics, and more will be covered. By doing, you will learn.  Every component of the course is jam-packed with tasks, checklists, and actionable lectures. Learn how to market a business online from the ground up using all of the key marketing platforms. To gain results at work, for your own business, or for your digital marketing clients, follow the procedures on the screen.

What you will learn – 

  • Grow a Business Online From Scratch.
  • Make Money as an Affiliate Marketer.
  • Get Hired as a Digital Marketing Expert.
  • Work From Home as a Freelance Marketer.

Pre-requirements – 

  • No experience required.
  • Suitable for all types of businesses (digital product, physical product, service, B2B, B2C).

Who can take this course – 

  • Pre launch business owners who don’t know where to get started.
  • Website owners who are struggling to get traffic and sales.
  • Anyone looking to add highly paid skills to their CV.

Duration – 22.5 hours

Instructor – Rob Percival, Daragh Walsh, Codestars by Rob Percival.

3. Digital Marketing Specialization (Coursera)

To address brand communication in a digital era, master strategic marketing concepts and methods.
This Specialization delves into a variety of issues related to the modern digital marketing environment, including digital marketing analytics, search engine optimization, social media marketing, and 3D printing. When you finish the Digital Marketing Specialization, you’ll have a better knowledge of the foundations of the new digital marketing landscape, as well as a new set of stories, concepts, and tools to help you produce, distribute, promote, and price products and services digitally.

What you will learn – 

  • Gain an understanding of the motivations behind data collection and analysis methods used by marketing professionals.
  • Understand frameworks and approaches to measuring consumers’ digital actions.
  • Learn to evaluate and choose appropriate web analytics tools and techniques.
  • Earn familiarity with the unique measurement opportunities and challenges presented by New Media.

Pre-requirements – 

No prerequisites are needed.

Who can take this course – 

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 8 Months (5 hours/week)

Instructor – Aric Rindfleisch, kevin hartman, mike yao & vishal Sachdev.

4. Digital Marketing Courses (UpGrad)

As the modern consumer has made the revolutionizing shift to digital platforms, Digital Marketing is gaining a strong foothold across all parallels of the industry. The rise of Digital Marketing inevitably means that job opportunities in this domain are increasing at a fast pace. While the demand for talented Digital Marketing professionals is extremely high now, companies are faced with the challenge of finding the right fit for their Digital Marketing job profiles.
Become a Digital Marketing expert by specializing in Social Media and Content Marketing, Branding, Marketing Analytics, and Public Relations by pursuing this course from UpGrad.

What you will learn – 

  • You will learn how to use dozens of proven digital marketing strategies.
  • You will improve your brand identity and grow your brand’s audience.
  • You will learn social media marketing using all of the most popular social media platforms to grow your business.
  • You will grow your email list, website traffic, subscriber count, and social media following.
  • You will see tangible results by taking action throughout the entire course.
  • You will increase conversions and sales with real world techniques.

Pre-requirements – 

Bachelor’s or Equivalent Degree required.

Who can take this course – 

Freshers, Traditional Marketers, Entrepreneurs, Brand and Communication Managers, Sales Professionals

Duration – 5 Months

Instructor – Falguni Vasavada-Oza, Sakhee Dheer, Vishal Jacob, Jaideep Prabhu & Karan Sarin.

5. Become a Digital Marketer (Udacity)

This is a nanodegree from Udacity, not a single course. This top digital marketing course is time-consuming, with a three-month completion deadline. It does, however, provide you with a vast selection of topics to study.
The foundations of marketing are covered in the first year of the degree program. This module will assist you in organizing and planning your marketing strategy.
Modules on content strategy and social media marketing will also be covered. This includes the following:

  • Social media advertising
  • SEO
  • Google ads
  • Display advertising

A unit on email marketing is also included. This unit teaches you how to use email marketing. You’ll also learn how to assess the success of email marketing.
This is the most expensive course on the list in along by. It is, nevertheless, the most thorough. You’ll be able to work on real-world projects. Experts in the field teach you. There are numerous assistance systems available as well. Mentoring, a student community, and career services are all included.

What you will learn – 

Learn to create marketing content, use social media to amplify your message, make content discoverable in search, run ad campaigns, and advertise on Facebook. Additionally, learn how display and video ads work and how to market with email, and measure and optimize with Google Analytics.

Pre-requirements – 

No Experience Required.

Who can take this course – 

Students should have basic computer skills and be comfortable navigating online.

Duration – 3 Months (10 hours/week)

Instructor – Anke Audenaert, Daniel Kob & Julia Aspinal.

6. Master Digital Marketing (LinkedIn Learning)

The way businesses interact with their clients has changed tremendously as a result of digital marketing. Learn how social media marketing and SEO operate, how to utilize the correct tools and approaches, and uncover best practices in this sector with this complete learning route.

  • Learn the fundamentals of digital marketing.
  • Discover how to use social media in your marketing strategy.
  • Identify how to use SEO principles and analyze site SEO.

What you will learn – 

  • Digital Marketing Foundations.
  • Social Media Marketing Foundations.
  • Social Media Marketing: Strategy and Optimization.
  • Marketing Tools: Social Media.
  • Social Media Marketing: Managing Online Communities.
  • Social Media Marketing for Small Business.
  • Social Media Marketing with Facebook and Twitter.
  • Marketing on Twitter.
  • Marketing on Facebook.
  • Advertising on Facebook.
  • Advertising on Instagram.
  • Advertising on YouTube.
  • Social Media Marketing.
  • Social Media for Leadership.
  • SEO Foundations.
  • SEO: Link Building.
  • SEO: Keyword Strategy.
  • SEO: Video.
  • Local SEO.
  • International SEO.
  • WordPress: SEO.
  • SEO for Social Media.
  • Advanced SEO: Search Factors.
  • Google Ads Essential Training.
  • Marketing Tools: SEO.

Pre-requirements – 

No prerequisites are needed.

Who can take this course – 

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 33 hours

Instructor – Brad Batesole, Brian Honigman, Martin Waxman, Carlos Gil, Megan Adams, Anson Alexander, David Booth, Matt Bailey, Patrick Rauland, Gabe Villamizar & Sam Dey. 

7. Digital Marketing Specialist (Simplilearn)

This online digital marketing certification course will provide you with a thorough overview and advanced knowledge of the eight most significant digital marketing areas, as well as real-world projects and virtual simulations to help you build domain experience. To prepare you for the role, you’ll be exposed to 40+ digital marketing technologies, considerable project experience, and Mimic Pro simulations.
You will obtain a digital marketing certificate from Simplilearn once you have completed this digital marketing training program, certifying that you have gained the skill set of a Digital Marketing Specialist and verifying your competence to lead digital marketing initiatives in your firm.

What you will learn – 

Digital marketing encompasses a range of disciplines, and there is an enormous demand for digital marketers with the right skills. This digital marketing online training provides access to 35+ live instructor-led online classes conducted by multiple expert trainers. You will also get access to the highest quality of e-learning content, simulation exams, a community moderated by experts, monthly mentoring sessions by experts, and other resources to help you master the complete digital marketing skillset. This digital marketing certification course will help you to:

  • Develop an in-depth understanding of top-of-mind digital marketing functions such as inbound marketing, paid marketing, social media marketing, and web analytics.
  • Become competent in planning, managing, and executing integrated multi-channel campaigns.
  • Lead digital marketing teams and digital marketing initiatives for your organization.
  • Understand how digital marketing disciplines all work together and how to optimize your use of each one.

Pre-requirements – 

No prerequisites are needed.

Who can take this course – 

Anyone who is looking to further his or her career in digital marketing should take this digital marketing course, especially those seeking leadership positions.

Duration – 200+ hours

Instructor – Brad Geddes

8. Get Started With Digital Marketing (FutureLearn)

This course will provide you the opportunity to learn about digital marketing and the many platforms and types of digital marketing that you can use in your company right now.
You’ll learn how to establish a digital presence on these platforms and how digital technology is influencing and transforming marketing and business operations.
You’ll be challenged to think about one of the biggest shifts — the shift from in-person to online customers – in depth.
You’ll learn about the distinctions between e-consumer behavior and traditional marketing consumer behavior, as well as how to create online customer interactions, led by a leading digital marketing practitioner.

What you will learn – 

  • Defining digital marketing, its key digital channels and various presences.
  • Understanding digital marketing environment from macro and micro perspectives.
  • The online consumers: the impact of digital technology on consumer behaviour.
  • The value and challenges of digital marketing for business development.

Pre-requirements – 

No prerequisites are needed.

Who can take this course – 

This course is designed for anyone interested in learning more about the value of digital marketing.

Duration – 2 weeks

Instructor – Evie Hong

9. Digital Marketing Certificate Program (Wharton)

The fixed and mobile Internet, as well as related technologies, have a significant impact on how businesses and social institutions expand, are challenged, and, in some cases, supplanted. You need thoughtful techniques to navigate and win in this new climate Whether you’re an entrepreneur, investor, manager, or student.
With Wharton’s online Digital Marketing Certificate program, you can increase your marketability and kickstart your career. You’ll master the most in-demand marketing skills today in our online digital marketing courses, including omnichannel marketing, marketing analytics, social media strategy and analysis, and data-driven customer-centric approaches to customer retention.
The online Digital Marketing Certificate program from Wharton was created by world-renowned marketing professors at the Wharton School, which is home to one of the country’s top marketing programs. It helps you develop the digital marketing skills you need to take advantage of the marketing industry’s explosive growth.

What you will learn – 

  • Market goods, services, and ideas more effectively online.
  • Leverage new models in business and e-commerce to increase profitability.
  • Use the right metrics to gauge and guide ongoing customer-centric efforts.
  • Generate word of mouth and influence others more effectively.
  • Use new techniques in digital market research, including regression analysis, conjoint analysis, and social media analysis.

Pre-requirements – 

No prerequisites are needed.

Who can take this course – 

  • Marketing Students.
  • Marketing Managers.
  • Product Managers.
  • Social Media Managers.
  • Small Business Owners.
  • Entrepreneurs.
  • Non-Profit Directors.
  • Advertising Executives.

Duration – 6 weeks per course

Instructor – Peter Fader, Raghuram Iyengar & Jonah Berger.

10. Professional Certificate in Digital Marketing (edx)

Digital marketing is quickly gaining traction as the most important instrument in marketers’ toolkits. While traditional marketing and mass communication still account for a major portion of a company’s marketing expenditure, digital marketing is fast expanding. This is due in part to the fact that digital marketing allows you to track the return on every dollar you spend. As a result, specialists in digital marketing must develop both good marketing and creative capabilities, as well as significant data analytic capabilities.
This program will educate you for the future of marketing and equip you with the most important tools and skills to help your firm produce value. You’ll master omnichannel marketing, marketing analytics, social media strategy, online advertising, and AI approaches to consumer value analysis, among other critical marketing skills in demand today.

What you will learn – 

  • How the varied and changing approaches to digital marketing, such as mobile and omnichannel marketing and attribution and marketing mix modeling.
  • How to leverage SEO and SEM strategies including web analytics, machine learning and AI/Big Data applications.
  • How to harness the power of Customer Lifetime Value Concepts by applying it to firm value, selection of customers and loyalty programming.
  • How to develop Online Advertising Ecosystems complete with Social Media /Social Network and Media Big Data analysis for better decision making.

Pre-requirements – 

No prerequisites are needed.

Who can take this course – 

This course is designed for anyone interested in learning more about the value of digital marketing.

Duration – 3-5 hours/week

Instructor – Yogesh Joshi, Mary Beth Furst, P.K. Kannan, Michael Trusov, Liye Ma, Lauren Rhue, Wendy Moe & Lingling Zhang.

Conclusion:

Digital marketing has a lot to offer, whether you’re already in the marketing profession or want to change careers and build skills that will give you fresh focus and inspiration.
Take the time to figure out what skills you’ll need and what courses might meet those demands at a reasonable price.
In any case, you’ll be pleased with the variety of online training possibilities available these days, as well as the employment changes that are about to emerge.
When it comes to Digital Marketing courses, you have a lot of alternatives, and this top 10 list will help you narrow down your choices.

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