google analytics course

Top 10 Online Google Analytics Courses

You’ve come to the correct place if you’re looking for the top Google Analytics courses so you can make data-driven decisions for your website.
Below are a variety of introductory Google Analytics classes that will teach you the ins and outs of this online tool so you can increase traffic, enhance SEO, conversions, and session time, and have a better understanding of your website.
Many of these courses are also taught by industry experts and include many real-world scenarios and actionable recommendations that you can put into practice right away. Let’s get this party started!

List of Top 10 Online Google Analytics Courses

1. Google Analytics Certification (Udemy)

The Google Analytics Certification, a verified industry benchmark for competence, is one of the greatest methods to level up your skills and advance your career in digital marketing. This Udemy beginner-level online Google Analytics course will thoroughly prepare you to take and ace the examination.
Daragh Walsh, a Google-certified marketer who has written 12 marketing-focused online courses on Udemy, will be your instructor for this session. Daragh has also instructed nearly a million students, achieving a 4.4-star instructor rating.
You will be taught all of the critical skills needed to successfully take the certification exam and pass it on the first try over the course of two hours of on-demand video. Students will also learn how to create an account, implement an incoming data stream, and generate various reports.
You will have access to over 200 sample questions and a full-length practice test as part of this online course. This is what you call an all-in-one solution! Overall, for those interested in being certified in Google Analytics, this is one of the best online Google Analytics courses available.

What you will learn – 

  • Pass the official Google Analytics certification exam for the first time.
  • Access tons of practice questions to see what you got right/wrong and why.
  • Get certified in one day – not weeks of study.
  • Use two methods to promote your certification and get hired.

Pre-requirements –  

No Experience Required

  • You don’t need to be part of a company to become certified.
  • You don’t need to have any on-the-job experience.
  • You don’t even need to spend a penny to take the official exam.

Who can take this course – 

  • Busy people, who want to become certified in the shortest time possible.
  • Marketers, who want to increase their earning potential and career prospects.
  • Freelancers, looking to attract more leads and more sales.
  • Website owners, who want to learn Google Analytics as quickly and effectively as possible.
  • Agencies, who want to train up staff members quickly.

Duration – 2 hours

Instructor – Daragh Walsh

2. Google Analytics for Beginners (Udemy)

This beginner-level class, which has 27,000 other students, is not to be missed if you’re searching for hands-on Google Analytics experience to really polish your skills.
Daragh Walsh, a Google-certified marketer who has worked at prominent organizations such as Amazon and Hertz, will be your tutor. Daragh is also a top-rated Udemy instructor who has taught over a million students.
You’ll learn the essentials of Google Analytics from one of the finest in the field in this two-and-a-half-hour GA course, which includes several hands-on activities. Among many other things, you’ll learn how to swiftly set up your analytics account and data streams, filter data correctly, and analyze various reports.
You won’t have to worry about your notions rusting over time since you’ll have unlimited access to this online course for the rest of your life, allowing you to go back and review topics whenever you choose! Overall, this is a highly beneficial online course for understanding Google Analytics.

What you will learn – 

  • Get job-ready experience with a Google Analytics demo account.
  • Increase traffic & sales by focusing on the few metrics that actually matter.
  • Set up Google Analytics correctly in just a few minutes.
  • Track the success of social media and marketing campaigns.

Pre-requirements – 

No experience required – demo account included.

Who can take this course – 

  • This course is designed for anyone who wants to make data driven decisions to grow their business but is struggling to do so because they feel overwhelmed by the technicalities and data.
  • Small business owners, entrepreneurs and anyone looking get hired into an analytics role will benefit hugely from the step by step process outlined in this course
  • Not intended for advanced Google Analytics users as much of the content may be revision.

Duration – 2.5 hours

Instructor – Daragh Walsh

3. Getting Started in Google Analytics (Coursera)

You will learn how to connect your website to Google Analytics in this project. You will be able to utilize Google Analytics to track the performance of your website. To better understand your website audience, you will become familiar with the Google Analytics interface and standard reports. You will learn how to understand this data in order to improve the performance and effectiveness of your website.

What you will learn – 

  • Create a Google Analytics account and connect your website.
  • Add a View to eliminate internal traffic.
  • Understand ‘The Funnel’ and how it is used in Google Analytics.
  • Explore the various user-defined parameters in the Audience Overview report.
  • Interpret the data from various Audience reports to make effective decisions.
  • Interpret the data from Acquisition and Behavior reports to make effective decisions.

Pre-requirements – 

No prerequisites are needed.

Who can take this course – 

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 1 hour

Instructor – Carma Baughman

4. Analytics Training Course for Beginners (Simplilearn)

The free Google Analytics for Beginners course is an excellent place to start your journey to becoming a Google Analytics expert. Learn how to create a Google Analytics account and how to interpret the numbers that can help you increase traffic and revenues. Get all the details on how to measure the success of social media and marketing activities.

What you will learn –  

  • Google Analytics.
  • Segmentation.
  • Campaign Tracking.
  • Analytics Intelligence.
  • Website Tracking.

Pre-requirements – 

There are no prerequisites to learn Google Analytics. This free Google Analytics course has been designed to cater to beginners.

Who can take this course – 

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 7 hours

5. Custom Reports in Google Analytics (Coursera)

In this course, you will use three distinct approaches to produce three custom reports in Google Analytics. You will comprehend the components of a bespoke report. You’ll figure out what information is required for a custom report. You’ll also design a custom report to fit your analysis and monitoring requirements. You’ll also learn about the Google Gallery, where you may browse through a variety of custom reports and import the ones that best suit your needs.

What you will learn – 

  • Discover the types of Google Analytics data and reports.
  • Go behind-the scenes of a Standard Report.
  • Create a custom report starting with a standard report.
  • Create a custom report from scratch.
  • Import a custom report.
  • Use a Custom Report and Categorize Custom Reports.

Pre-requirements – 

This project requires a basic understanding of Google Analytics. 

Who can take this course – 

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 1 hour

Instructor – Carma Baughman

6. Ultimate Google Analytics course (Udemy)

In this project, you will use three distinct approaches to produce three custom reports in Google Analytics. You will comprehend the components of a bespoke report. You’ll figure out what information is required for a custom report. You’ll also design a custom report to fit your analysis and monitoring requirements. You’ll also learn about the Google Gallery, where you may browse through a variety of custom reports and import the ones that best suit your needs.

What you will learn –  

  • Understand how the tool works, what data is there and most important find the business value in it.
  • Ability to make the right data decisions.
  • Know which are important Google Analytics reports.
  • Among others we’ll go through 50 practical examples.
  • You’ll practice to achieve knowledge with 100 quiz questions.
  • How to think in context and not act hastily.

Pre-requirements – 

No prerequisites are needed.

Who can take this course – 

  • Everyone who not only wants to learn Google Analytics as a tool, but also use the data to drive your business and build a data-driven ability.
  • The course is designed for all skill levels. From the very beginners to experienced marketing managers.

Duration – 2.5 hours

Instructor – Pavel Brecik

7. Online Google Analytics Course with Certification (IIDE)

You will be able to understand user behavior, measure marketing efforts, and make informed decisions regarding the performance of your website and marketing campaigns after taking this Google Analytics certification course.
By the end of this in-depth online Google Analytics course, you’ll be able to examine data on your Google Analytics dashboard and make appropriate changes to various factors that eventually contribute to sales. The IIDE certificate attests to the information and abilities you have acquired.

What you will learn – 

  • Introduction To Google Analytics.
  • How Google Analytics Works.
  • Account Setup & Hierarchy.
  • Dashboard Preview.
  • Real-Time Report.
  • Audience Demographics.
  • Audience Behavior.
  • UTM Parameters.
  • Referral Traffic.
  • Acquisition: Google Ads.
  • Acquisition: Google Search Console.
  • Acquisition: Social Referrals.
  • Acquisition: Campaigns.
  • Analyzing Landing & Exit Pages.
  • Analyzing Site Speed.
  • Site Search.
  • Event Tracking.
  • Tracking Goals.
  • Customizing Dashboard.
  • Custom And Saved Reports.
  • Setting Up Custom Alerts.

Pre-requirements – 

No prerequisites are needed.

Who can take this course – 

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 6 hours

Instructor – Meherzad Karanjia & Huzaifa Dhapai

8. Advanced Google Analytics course (Udemy)

The course builds on the prior one, “Ultimate Google Analytics course + 50 practical examples,” and is aimed at anyone who has worked with Google Analytics before and wants to expand their understanding. It is assumed that you are aware of how the session is defined as well as who/what the user is.
Attribution, Assisted conversions, Top conversion paths, Scopes, and a few bespoke things like dimensions and metrics, alarms, and reports will all be covered in this course. They’ll go over how and why the volume of sessions and clicks differs, and how misleading data may be when evaluating paid campaigns using tools like Google Ads or Facebook Ads.

What you will learn – 

  • A bit advanced Google Analytics concepts such as assisted conversions and calculated metrics.
  • How attribution works in general and that it’s not only about traffic sources.
  • What are scopes and why their knowledge is fundamental.
  • How events work and which ones makes sense to use.
  • Many custom things like reports, dimensions, metrics, channel grouping and alerts.
  • How regular expressions can save time and how to easily automate reports outside GA.
  • Sessions and clicks are completely different metrics.

Pre-requirements – 

  • The will to learn.
  • Knowledge who “User” is in Google Analytics terminology, how session is defined and ideally experience with basic analysis inside Google Analytics
  • In ideal way completed my course “Ultimate Google Analytics course + 50 practical examples”

Who can take this course – 

Google Analytics users already know a bit more than how the interface looks like.

Duration – 4 hours

Instructor – Pavel Brecik

9. Become great at Google Analytics (CXL)

The dashboard is intimidating. The sheer volume of data in your Google Analytics account can be frightening. It’s also aggravating to learn Google Analytics from Google or how-to blog posts.
Furthermore, the reports are illogical. And you don’t know what to do with the info you do know. As a result, you’re still making marketing decisions based on intuition rather than evidence.
Sure, Google’s basic course provided you with the necessary language to appear as if you know what you’re talking about. When it comes to analytics, however, you can’t fake it until you make it. This CXL course is for you if you’re ready to learn how to use Google Analytics in its entirety.
This course will teach you how to use Google Analytics to measure what matters and make data-driven marketing decisions.

What you will learn – 

learn everything you need to know about Google analytics in one place including:

  • The basics of Google Analytics, including how to navigate the interface, read data with confidence and produce meaningful reports.
  • Who your visitors are and where they’re coming from, so you can focus on getting more of them.
  • What actions your visitors take on the site and what the results of those actions are, so that you can optimize your site for higher conversion rates.
  • How to analyze the data, understand the insights, and develop a strategy to improve business based on your Google Analytics findings.

Pre-requirements – 

No prerequisites are needed.

Who can take this course – 

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 9h 17min

Instructor – Chris Mercer

10. Google Analytics Training (GangBoard)

This course focuses on providing our students with a 100% practical and certification-oriented Google Analytics Online Course with Placements. The majority of our instructors are currently employed at Google and have a combined experience of more than ten years in the field. Our Google Analytics Online Course Syllabus will teach you all you need to know about Google Webmaster Tool, from the basics to advanced strategies. Enroll in Gangboard’s Google Analytics Online Course to learn everything there is to know about Google Webmasters.
Google Analytics is a free and paid web analytics service provided by Google. Web analytics, unlike other courses, can only explain and learn in real-time. Google Analytics is currently the most extensively used web analytics tool, with over 66 percent of websites utilizing it to track their visitors, according to statistics. It provides practical Google Analytics Training to ensure that our participants get the most out of this course.

What you will learn – 

  • Introduction to Google Analytics.
  • Google Analytics Premium & Standard Comparison.
  • Google Analytics Key Term Metric.
  • Dashboard Widgets.
  • Intelligence Events.

Pre-requirements – 

No prerequisites are needed.

Who can take this course – 

  • This course is very much suitable for.
  • Those who looking for a career in digital marketing ( SEO, SEM, etc).
  • Fresh Graduates are interested in web analytics.
  • Anyone who wants to track the visitors of the website and generate a report for the same ( No technical skill required for this course ).

Duration – 20 hours

Conclusion –

So there you have it: our selection of the best Google Analytics tutorials, courses, training, classes, and certifications accessible online in 2021.
We hope these courses will assist you in becoming a Google Analytics expert. Take a look around to see what other courses are available in digital marketing and related fields. Wish you all the best and Happy Learning!

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