free lynda courses

10 Best + Free Online Lynda Courses

If you haven’t heard, the Jacksonville Public Library has recently added Lynda.com to its digital offerings, and we are excited to be able to provide this resource to our patrons. Lynda.com is an online learning platform that offers more than 14,000 courses to help you enhance your software, artistic, and business skills. Lynda.com courses are taught by real-world professionals, and the class library is regularly updated. Completing Lynda.com courses is akin to earning a college diploma, and it will look fantastic on your LinkedIn profile and CV. The great part is that it’s all completely free. It’s entirely free to create an account with your Jacksonville Public Library card!
So, where should you begin? Perhaps you’d like to brush up on some of your existing abilities. Perhaps you wish to master an entirely new skill set to expand your professional opportunities. Whatever the situation may be, you’re bound to find something interesting when visiting Lynda.com.

List of Free Online Lynda Courses

1. SEO: Keyword Strategy

Author Matt Bailey teaches how to arrange search engine optimization and pay-per-click strategies around the insights you obtain from keyword research in this course. Keywords are the foundation for online marketing initiatives. To assist you to locate keyword sources and construct a keyword list, he employs research and management tools like Raven Tools, Moz, SEMrush, and Wordtracker. He shows how to analyze and interpret keyword data, discover patterns, and better grasp the intent of searchers, as well as design an informed strategy and employ keywords throughout your site for optimal searchability. Matt also discusses how to track the effectiveness of your SEO and AdWords initiatives, as well as how to use your keyword insights in Google AdWords campaigns.

What You Will Learn –

  • Understanding how keywords work.
  • Using long-tail keywords, phrase patterns, and plurals.
  • Organizing keyword data with a keyword spreadsheet.
  • Interpreting data and discovering searcher intent.
  • Measuring keyword competitiveness and brand impact.
  • Examining keyword demand and keyword trends.
  • Applying keywords to your website for maximum searchability.
  • Creating effective PPC ads based on keywords.
  • Understanding PPC bidding strategies to avoid costly mistakes.
  • Measuring results so you can further prioritize marketing efforts.

Skills – 

  • Marketing
  • SEO

Pre-requirements –

No prerequisites are needed.

Who can take this course –

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 4 hours approx

Instructor – Matt Bailey

2. Excel 2016 Essential Training

You may start mastering Excel, the world’s most popular and powerful spreadsheet tool, with the guidance of Excel expert Dennis Taylor. Learn how to enter and organize data, conduct calculations using simple functions, work with numerous spreadsheets, format data, and cells, and build charts and PivotTables in Excel. The IF, VLOOKUP, and COUNTIF families of functions, Goal Seek, Solver, and other data analysis tools, and macro automation are among the other subjects covered.

What You Will Learn –

  • Identify two navigational features within the Excel interface.
  • Distinguish the best approach to managing data in cells.
  • Recognize how Excel processes simple formulas.
  • Describe the different ways to access formatting features.
  • Identify page layout parameters for printing worksheets.
  • Determine the best approach to creating charts.
  • Explain how best to manage multiple worksheets and workbooks.

Skills –

  • Business
  • Student Tools
  • Teacher Tools
  • Microsoft Excel
  • Microsoft Office
  • Spreadsheet

Pre-requirements –

No prerequisites are needed.

Who can take this course –

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 8 hours approx

Instructor – Denis Taylor

3. Html Essential Training

HTML is the most widely used programming language on the internet. You can start building your own content, whether it’s basic web pages or complex web applications, once you’ve learned it. This course covers the fundamentals, such as HTML syntax and code authoring, and editing best practices. A senior staff author, James Williamson, looks at the structure of a typical HTML document and shows how to utilize HTML to divide pages and format material. Learn how to design rich, engaging user experiences using HTML, CSS, and JavaScript, as well as how to make links and lists. So buy a text editor, watch these videos, and start learning how to write HTML properly.

What You Will Learn –

  • Why is HTML important?
  • Exploring an HTML document.
  • Formatting content.
  • Displaying images.
  • Using nav, article, and div elements.
  • Linking to pages and downloadable content.
  • Creating lists.
  • Controlling styling (fonts, colors, and more).
  • Writing basic scripts.

Skills –

  • HTML
  • Web
  • Web Design
  • Web Development
  • WebFoundation
  • Developer

Pre-requirements –

No prerequisites are needed.

Who can take this course –

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 7 hours approx

Instructor – James Williamson 

4. Tech Simplified: Everyday Tech Questions

Everyone on LinkedIn is online in some form, but how many of us truly grasp what goes on behind the scenes with the technology we use on a daily basis? We all have questions about how technology works, but we don’t know who to ask. From Google search to your phone’s location services, this course delivers straightforward answers to frequent queries about everyday technology: software, hardware, and everything in between. Find out if Wi-Fi is safe, why your computer is slow, and what to do if you receive a strange email, among other things. Jess Stratton, a LinkedIn Learning staff teacher, and productivity expert explains how to decipher the mysteries of contemporary technology so you can get more done.

 What You Will Learn –

From Google search to your phone’s location services, this course provides simple answers to common questions about everyday technology: software, hardware, and everything in between.

Skills –

  • Business
  • Career Development

Pre-requirements –

No prerequisites are needed.

Who can take this course –

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 38 minutes approx

Instructor – Jess Stratton

5. Programming Foundations: Fundamentals

In any language, learn the principles of programming. The instructor, Annyce Davis, uses Python to study the fundamental concepts and structure of programming languages, as well as to assist you to grasp what’s going on behind the scenes. After going over basic statements and expressions in Python, Annyce tackles strings, variables, and conditional coding, which are ubiquitous topics in all programming languages. She also shows how to work with different sorts of data and how to handle various issues. She compares how code is created in different programming languages and gives advice on how to choose a programming language along the way. You’ll have the abilities you need to continue your coding adventure in any language that interests you after completing this course.

 What You Will Learn –

  • Writing source code.
  • Basic statements and expressions.
  • Working with numbers and strings.
  • Writing conditional code.
  • Increasing your efficiency with functions.
  • Working with comments.
  • Making decisions in code.
  • Troubleshooting errors.
  • Learning about other languages.

Skills –

  • Developer
  • Programming Language
  • Python
  • Javascript

Pre-requirements –

No prerequisites are needed.

Who can take this course –

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 3 hours approx

Instructor –   Annyce Davis

6. Networking Foundations: Networking Basics

A thorough understanding of networking principles is required of any IT professional. The essentials are covered in this course. Tim Pintello, a computer science professor, teaches the basics of networking topologies and shows how to implement them. He’ll also show viewers how to operate network equipment including NICs, hubs, switches, and routers, as well as the OSI and TCP/IP models.

What You Will Learn –

  • Differentiate between mesh, bus, and ring topologies.
  • Explain client-server and peer-to-peer connections.
  • Summarize the differences between the Internet, intranets, and extranets.
  • Recognize the differences between LANs, WLANs, and PANs.
  • Define the OSI Model.
  • Describe layer 2 of the OSI Model.
  • Cite traits of the TCP/IP protocol suite.

Skills –

  • Business
  • IT Help desk
  • Network Administration
  • Developer
  • Cloud Computing
  • IT
  • Windows Server

Pre-requirements –

No prerequisites are needed.

Who can take this course –

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 2 hours approx

Instructor – Tim Pintello

7. 32 Ways to Make Extra Money

In this fast-paced and engaging course, hear 32 inspiring examples of busy people who used their current skills to make cash during their off-hours from normal occupations. Chris Guillebeau, the instructor, provides 32 different side hustle stories and examples, as well as a step-by-step approach for getting started. Chris examines the benefits and drawbacks of several company structures, as well as their profitability and obstacles, and provides links to additional resources.

 What You Will Learn –

  • Starting a service.
  • Becoming a reseller.
  • Becoming a subject matter expert.
  • YouTube.
  • Auctioneering.
  • Selling products.
  • Affiliate referrals.
  • Hosting events.
  • Coding and programming.

Skills –

  • Business
  • Marketing
  • Designing
  • Freelancing

Pre-requirements –

No prerequisites are needed.

Who can take this course –

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 3 hours approx

Instructor – Chris Guillebeau

8. Photoshop CC 2019 Essential Training: The Basics

Learn how to work more efficiently and successfully using Adobe Photoshop CC 2019. In this course, Julieanne Kost pulls away from the noise and complexity for you, allowing you to feel empowered and obtain the picture results you desire quickly. Julieanne takes you through the basics of digital imaging, from working with many photographs to customizing the Photoshop interface to suit your needs. She shows how to use various Photoshop tools to trim and repair photographs while preserving the highest possible quality. She also demonstrates how to do simple operations like masking and layering as quickly as feasible. She shows you how to use Smart Objects for nondestructive editing and master features like adjustment layers, blend modes, filters, and more along the way.

 What You Will Learn –

  • Opening documents in Photoshop.
  • Opening files from Bridge and Lightroom.
  • Working with multiple documents.
  • Panning and zooming documents.
  • Customizing the Photoshop interface.
  • Modifying keyboard shortcuts for speed.
  • Understanding file formats.
  • Choosing color modes, bit depth, and color space.
  • Cropping and transforming images.
  • Working with layers and layer masks.
  • Making selections.
  • Removing distracting elements.
  • Getting to know the blend modes.
  • Working with adjustment layers.
  • Applying nondestructive filters.

Skills –

  • Photography
  • Photoshop
  • Retouching
  • Raw Processing
  • Masking
  • Composting

Pre-requirements –

No prerequisites are needed.

Who can take this course –

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 5 hours approx

Instructor – Julieanne Kost

9. Programming Foundation: Algorithms

Algorithms are the basic building blocks of programming. They power the software you use every day, whether it’s a spreadsheet, a social network, or a driving aid. Algorithms provide a means to think about programming difficulties in plain English before being converted into a specific language like C# or JavaScript. In this course, author and developer Joe Marini leads you through some of the most popular and effective algorithms for finding and sorting data, using recursion, and comprehending common data structures. He also discusses how to evaluate an algorithm’s performance and the performance implications of various algorithms. Although the concepts are shown in Python, they can be applied to any programming language.

What You Will Learn –

  • Measuring algorithm performance.
  • Working with data structures such as arrays, stacks, and queues.
  • Looping and recursion.
  • Sorting data.
  • Searching data.
  • Filtering and value counting with hash tables.

Skills –

  • Developer
  • Programming Foundation

Pre-requirements –

No prerequisites are needed.

Who can take this course –

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 2 hours approx

Instructor –  Joe Marini

10. Jonah Berger on Viral Marketing

Why do some ideas become popular while others fade away? Jonah Berger, Ph.D., professor of marketing at the Wharton School and author of the best-selling book Contagious: Why Things Catch On, reveals the secrets of the science of social transmission. To understand what motivates individuals to share content online and offline, learn about social currency, triggers, emotion, public usage, practical value, and storytelling. You’ll learn what separates the best businesses and stories from the others in this case-study-heavy course.

 What You Will Learn –

  • Summarize the advantages of word-of-mouth advertising.
  • Identify the six STEPS to getting people to share.
  • Explain the effects of a trigger.
  • Describe the function of social proof.
  • Recall the most effective strategies for spreading a marketing message.
  • Recognize two components in a story meant to help spread a business message.

Skills –

  • Business
  • Business Skills
  • Content Marketing
  • Online Marketing
  • Communication
  • Marketing

Pre-requirements –

No prerequisites are needed.

Who can take this course –

This course is open to anyone who wants to learn more and make better use of their time.

Duration – 1 hour approx

Instructor – Jonah Berger

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